MaiaLearning Personas
MaiaLearning Personas uses AI and machine learning to reveal meaningful patterns unique to each student, helping them better understand who they are, discover what's possible, and explore where they could thrive.
91
Elite AP Achiever
78
Investigative Researcher
64
Well-Rounded Leader
400,000+
De-identified students analyzed
2M+
Historical admission outcomes
63
Dimensions contributing to each student profile
16
Naturally occurring student Personas
Patterns that reveal possibility
Personas uses AI and machine learning to discover patterns across de-identified student data, revealing similarities that help students better understand themselves and explore what's possible.
AI & Machine Learning
Personalized by design
Personas transforms patterns discovered across de-identified student data into personalized insight, helping each student understand where they align and opening new possibilities for exploration.
1
A multidimensional view helps create a richer, more complete picture of each student, revealing meaningful patterns that can guide exploration and discovery.
2
AI and machine learning reveal naturally occurring patterns across de-identified student data.
The model discovers 16 natural persona clusters.
3
These patterns form 16 distinct Personas that provide meaningful starting points for exploration.
Elite AP Achiever
Academics
Creative & Artistic
Arts
Career-Tech
Vocational
Investigative
Science
Well-Rounded
Leadership
Helper
Social
College-Prep
Standard
Developing
Evolving
+8 more
4
Each student can align with multiple Personas. Affinity highlights their strongest matches and helps personalize the experience.
Top Matches
Calculated dynamically
1
Elite AP Achiever
91
2
Investigative Researcher
78
3
Well-Rounded Leader
64
Personalized to each student
Personas translates broader patterns into personalized insight for each student, showing their strongest connections while recognizing that no student fits neatly into a single category.
The Persona with the strongest affinity provides a meaningful starting point for understanding and exploration.
Shows the strength of a student's connection to each Persona, highlighting where their profile aligns most closely.
Additional Persona connections reveal other dimensions of the student and open new possibilities for exploration.
Students are not static, and neither are their Persona profiles. As students grow, develop, and gain new experiences, their Persona connections can evolve with them, creating an increasingly meaningful foundation for exploration and guidance.
Turn insight into exploration
Personas gives students a thoughtful starting point for exploration, connecting who they are today with careers, fields of study, and universities they may want to consider.
Explore career directions that commonly align with students who share the Persona.
Explore fields of study that commonly align with students who share the Persona.
Explore universities where students who share the Persona have historically been admitted and enrolled.
Historical outcomes reveal patterns in the student Personas a university attracts and enrolls.
Historical enrollment patterns
Elite AP Achiever
29.5%
of enrollees
2.27x
Index
Solid College-Prep
17.5%
of enrollees
1.34x
Index
Well-Rounded Leader
10.3%
of enrollees
1.94x
Index
Index: A Persona’s share at this university compared with its share across all universities in Maia. Above 1.0x means it’s more common at this university.
“The goal isn’t to define a student. It’s to help them understand themselves, discover possibilities, and make more informed decisions about what comes next.”
See how MaiaLearning Personas can turn the data students already create throughout their journey into personalized, explainable insights they can use.
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